One of several pieces in the series for the launch of new products for Microsoft Surface, the challenge presented was to humanize a story about a device. The answer was a warm, lived-in environment, tight, intimate shots and handheld camera moves, and a puppy.
With the release of ChefStep's new kitchen tool, the sous vide device Joule, we were tasked with uncovering individual user stories to best showcase Joule's application in real home environments. This video series features five home cooks and uncovers their unique approach to Joule.
New York-based Ra Ra Riot wanted to elevate the single on their newest release by incorporating elements of their album art and the story behind the song into the music video.
New York-based Ra Ra Riot wanted to elevate the single on their newest release, Bad to Worse, by incorporating elements of their album art and the story behind the song into the music video.
The launch of the Dorotea line of ceramics by Amazon Kitchen marked the first in a series of artisanal products by local makers. To distinguish these thoughtful creations, this video introduces viewers to the artist and explores her inspiration and process.
Part of a series of over thirty videos featuring models represented by Heffner Management, these model profiles gave more life and personality to the feature than still imagery. The intent of the project was to capture the essence of the individual, giving them a sense of character and relatability.
This ongoing video series featuring photographer, cook, and food stylist Aran Goyoaga began as an endeavor to uncover the complex role of food in the subject's life, and evolved into an exploration of the creative process.
High end cannabis accessories line Van Der Pop wanted a cheeky nod to their newest product, the Happy Sack, a stash bag for all things awesome. Limited by federal constraints to explicitly state the product's purpose, Quiet was tasked with developing a video that would show, rather than tell, the story.
To promote a new Amazon delivery service, we were tasked with telling a complex story in a straight forward yet playful way. Without dialogue, we used careful storyboarding and shot selection to convey the narrative simply yet directly.
When Joseph, a trio signed with ATO Records, decided to make a music video for their single, "Planets", the obvious choice was to head to their namesake town, Joseph, Oregon. In just two days in the dead of winter, we encompassed the theme of opposing forces that was so prominent in their new record, "I'm Alone, No You're Not".
Microsoft 365 had a unique problem: make cybersecurity sexy to small and medium-sized businesses. So we opted to inject a little humor into the notoriously dry topic and developed an interactive website with an accompanying video series that gave their audience information and a good laugh.
To share the reach and impact of the Microsoft Insider program across the world, a small team from COLOR traveled to Kenya, South Africa, and Nepal to document the incredible people that inspire and educate their communities every day, with support from the Insiders team.
Another in the series of model profiles for Heffner Management, this piece leveraged a song written and performed by the subject.
